Sea For Yourself - About the Artist
Alex Purcell is an award-winning artist, art director and motion designer from Brixham, Devon.
For more than a decade, Alex has been collaborating globally with charities and commercial brands, his work has helped form the basis of international campaigns and been featured on some of the largest screens in the world including Outernet London and the Burj Khalifa, UAE.
Alex has a passion for visual storytelling and creating beautiful motion-led work, he has crafted title sequences for Netflix and out-of-home animations for brands like Adidas, Nike and Moncler. He also works on documentary films for publications such as The New York Times and The Guardian.
Industry recognition has been a common thread through Alex's career, with credits from bodies such as New York Design, Webby and British Journalism Awards.
Alongside purpose-led and commercially driven work, Alex is also a fine art practitioner. Frequently his artwork references the ocean, it is sold and displayed across the US.
Relevant Works
Lush Cosmetics - Ocean Plastics
To sit alongside the launch of their new package free product range, cosmetics brand Lush commissioned an immersive work to feature in their 10 day exhibition in central London ‘Naked House’.
Designed as two ambient videos, the mixed media work formed the core part of an ambient space inviting the audience to take a moment to learn about and reflect on the effects of plastics in our oceans.
War Child - Return Every Child
The Return Every Child campaign focused on calling for the safe return of forcibly displaced Ukrainian children.
War Child commissioned Alex to conceive and create key art for the Outernet London space.
This physically huge animated piece was designed to demonstrate and mirror the overwhelming number of displaced children, working alongside their stories to form a cohesive campaign.
Visual Art
These stand-alone pieces demonstrate Alex’s core aesthetic sensibilities and natural affinity with the ocean.
Inspired by nature and frequently featuring the Devon and Cornwall coastline, the work has been internationally recoginsed and is sold displayed across the US.