The Guardian - 6x9
Art Direction, Design & Identity for a special series on the use of solitary confinement in prisons to accompany a Guardian virtual reality simulation of 6ft x 9ft prison cells.
This included posters, trailers for social media, and a 360 edit of the experience.
A challenge of this project was to promote the experience with engaging visuals whilst avoiding relying on photography - it was a VR experience so photography had it’s limitations.
Credits: CGI, Compositing; The Mill
Take the 360 degree video experience of solitary confinement in US prisons, which places viewers in a virtual segregation cell they can explore and interact with. It highlights the psychological effects of long-term solitary confinement for people who have experienced it first-hand around the world.